SportHack 2025
Innovation hackathon | 11/11 - 15/11 Online & Onsite | Ideas in Motion!

Challenge by Rimi Riga Marathon - Leading the Way in Sustainable Sports

Challenge by Rimi Riga Marathon - Leading the Way in Sustainable Sports

Every event leaves a footprint - even a marathon. The Rimi Riga Marathon has already taken pioneering steps by becoming the first national sports event in the Baltics to assess its environmental impact through a CO₂e audit, compensate for emissions via local projects, improve production processes, and educate society under the Run for Future program. Yet sustainability is a moving target: as expectations rise and technologies advance, the challenge is how to go even further in reducing environmental impact, while also using the Rimi Riga Marathon as a platform to inspire runners, partners, and society to embrace greener lifestyles.

We are looking for forward-thinking concepts that take sustainability to the next level. Solutions should show how the marathon can not only reduce its footprint but also set new benchmarks for the sports industry, motivating participants, fans, and partners to adopt more sustainable habits in everyday life.

Challenge Experts

Arta Beitane

Mentor / Latvia
Early-stage investor, driven to support founders from day one. Had my fair share of sports growing up; these days into endurance sports, though purely recreationally.
Skills:   Business   Sport  

Gatis Gudelis

Mentor / Latvija
I am an enthusiast of IoT and connectivity technologies. My professional career has developed from remote reading of various energy meters to becoming the B2B product manager at Tele2 Latvia. I have …
Skills:   Business   Tech  

JORDANE CZAPSKI

Mentor / Lithuania
I’m Jordane, and I’ve spent 18 years at Decathlon working across retail, logistics, supply, digital, and production, in France, China, Thailand, Latvia, and across the Baltic countries. I love conne…
Skills:   Business   Sport  

Marina Petrakova

Mentor / Latvia
I help founders navigate the development of their business idea through product, design, AI tools, various technologies, and marketing. Additional expertise in Medicine, Neuroscience, Behavioral Scie…
Skills:   Business   Design   Science   Tech  

Marta Rautenschild

Mentor / Latvia
I believe that capital follows character. Trust, friendship, and long-term collaboration build more value than any spreadsheet ever could. If we don’t enjoy talking, there’s no reason to talk busine…
Skills:   Business  

Rebeka Ozolniece

Mentor / Latvia
I began my career in 2021 as Head of Communications for the Latvian Athletics Association, coming from my own background as an athlete. My passion for athletics has only grown since then. In 2022, I …
Skills:   Sport  

Reinholds Pirags

Mentor / Latvia
I am one of the creators of the HackMotion wearable for golf. Together with our team, we’ve built one of the leading golf technology brands in the world, now serving tens of thousands of users across…
Skills:   Business   Sport